App studio, London
Your app, at a price that won’t move.
Wichett scopes the job, fixes the price and builds iOS, Android and web apps for businesses that need the thing to work. It’s a small studio by choice: you deal directly with the person writing the code.
- Scope
- Written, agreed before work starts
- Price
- Fixed against that scope
- Platforms
- iOS, Android, web
- You deal with
- Daniel Wichett
- Track record
- 17 years in business
Every job sheet reads the same
Selected work
Everything- Regulated field workRaceday software for racing regulatorsVets and stewards identify animals, record samples and file reports on the racecourse, with or without a signal.
- Entertainment brandsA fitness app for ITV's Love IslandLove Island Fit took the show onto iOS and Android, with workouts led by Islanders, behind-the-scenes content, playlists and shoppable looks.
- Creators and subscriptionsSubscription apps for fitness creatorsBelieve by Kim French, QDQ by Maeve Madden and Fancy Feats by Lauren Jumps, each built and run as a real subscription business.
- Connected hardwareThe first Yoto appsThe companion apps for the first Yoto audio player for children: Wi-Fi setup, pairing and NFC cards.
- Trade toolsPoint a phone at a number plate, get the right oilThe Comma Product Finder lets mechanics photograph a car and see the right oil or fluid for it.
- OperationsOrdering and live tracking for PowerdayPowerday Pal lets customers order a waste collection in a few taps and follow the vehicle to site.
Why fixed price works, when it’s done properly
A day rate leaves the risk with you. Here, the risk of the estimate sits with the studio, which is why the scoping is taken so seriously.
- 01
Talk
You explain the idea, the business and the deadline. If an app is the wrong answer, you'll hear that here.
- 02
Scope
Screens, integrations and edge cases go into a written scope, so both sides know what done means.
- 03
Fixed price
You get one price for that scope. If the scope changes, the change is priced before anyone builds it.
- 04
Build
Work moves through milestones with test builds on your own phone, so you see progress rather than hear about it.
- 05
Release
Store submission and review are handled for you, including the rejections nobody warns you about.
- 06
Stay on
New OS versions, store rule changes and the next phase. Several clients have been here for years.
What the studio is good at
Native iOS and Android
Swift and Kotlin apps, plus long experience with the Objective-C and Java apps businesses already own.
Hardware and Bluetooth
Scanners, beacons, NFC and connected devices, including the setup flows that make or break them.
Subscriptions and payments
StoreKit, Google Play Billing and Stripe, with receipts and restores that keep working.
Offline and field apps
Local-first data and background sync for people working where the signal isn't.
Rescue and rebuilds
Taking over an old codebase, keeping it alive, then moving it forward without losing behaviour.
Web and admin
Next.js sites, back ends and the admin tools your team needs behind the app.
Got an app to build, or one to rescue?
Tell us what it needs to do and when you need it. A rough idea is fine, and Daniel Wichett reads every enquiry personally.
Or email hello@wichett.com