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Entertainment brands

A fitness app for ITV's Love Island

Love Island Fit took the show onto iOS and Android, with workouts led by Islanders, behind-the-scenes content, playlists and shoppable looks.

Years
2021
Platforms
iOS and Android
Role
Sole developer on both apps.
  • Love Island Fit home screen
  • Love Island Fit workout led by an Islander
  • Love Island Fit HIIT session
  • Love Island Fit workout categories
  • Love Island Fit behind-the-scenes content
  • Love Island Fit summer playlist
  • Love Island Fit Get the Look shopping
  • Love Island Fit launch screen

The brief

A TV series doesn't move its start date, and its audience arrives all at once. The app had to be ready for the 2021 series, feel like part of the show, and keep changing while it was on air.

Where it stands

The app ran through the 2021 series and the months after it. It was built for that summer and is no longer on the stores.

The hard parts

  • From first commit to release candidate in about six weeks, on iOS and Android together.
  • Workouts from Islanders, sorted by category from HIIT and boxing to strength training.
  • A series of updates from launch through to the final challenges in October.
  • Partner features built in: a Spotify playlist and JD Sports shopping through Get the Look.
  • In-app purchases, a step counter, push notifications and campaign attribution.

Swift · Java · StoreKit · Firebase · AppsFlyer